New East Digital Archive

I Am fashion label launches autumn-winter collection

7 August 2013

Fashion label I Am has launched its new autumn-winter collection, taking as its inspiration the animal world. The collection features snake print trousers and skirts, finished off with beetle brooches and bird-shaped bracelets. In all, the collection’s basic silhouettes are complimented by a simple colour palette of blacks, creams, navy blues, browns and reds. Designer Dasha Samkovich, who founded the brand in 2008, had a raft of prestigious internships under her belt before setting up I Am. They include stints at the Slava Zaitsev fashion house and Moscow label Viva Vox.