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Siberian university undergoes first rebrand since Soviet times

Siberian university undergoes first rebrand since Soviet times
Proposals for the branding of Novosibirsk State University

4 March 2013

Could the next world famous acronym for a university come from Siberia? If Novosibirsk State University has its way, then NSU could well become the next NYU or LSE. The university is undergoing its first rebrand since Soviet times, working with local agency Melekhov and Filupun to come up with a new logo.

Designs have been narrowed down to two options, which will be presented to the academic council in the autumn for a final decision. The 15 colours that make up the logo represent the university’s different faculties. Novosibirsk State University, founded in 1959, is one of Russia’s most reputable universities, especially for the sciences.

Source: Sib.fm
Photograph: Soran