New East Digital Archive

Viva Vox publishes lookbook of dresses and suits

25 June 2013

Fashion label Viva Vox has released a lookbook of its Autumn-Winter collection, a line of dresses and suits paired up with towering wedged heels. The lookbook, which was shot on various rooftops around central Moscow, is a great example of the brand’s avant-garde yet sophisticated design.

Oleg Ovsiev, creative director of Viva Vox, defines the brand as a series of “contradictions … that create a style that is both sensual and intellectual.” Ovsiev, a graduate of the prestigious Dutch Ecole de Couture van Rijn, joined the label in 2005. Since he has joined, the fashion house has regularly collaborated with international brands that include Swarowski and Disney.