New East Digital Archive

A purple and cream doughnut-inspired cafe in Voronezh is a sweet-tooth paradise

A purple and cream doughnut-inspired cafe in Voronezh is a sweet-tooth paradise

21 May 2021
Images: Eduard Eremchuk

The Krujok patisserie in the Russian city of Voronezh provides customers with the ultimate culinary meta-experience: eating their favourite fried dough deserts in a venue that looks like a deconstructed doughnut.

Designed by architect Eduard Eremchuk and designer Katy Pititskaya, the patisserie features two main rooms decorated in a cream and purple. Violet-hued velvet walls and chair cushions are matched with round and creamy chairs and tables, while a chandelier-like lamp suspended from the ceiling looks as if it’s dripping in dough. The bathroom walls appear coated in a creamy melting glaze while colourful popcorn sculptures from Russian artist Elena Minaev adore the beige interior — matching the caramelised popcorn that adorns Krujok’s doughnuts.

“Our goal was to create an ambiance, where each guest could nurture their own dream in the world of pastry,” Eremchuk told The Calvert Journal. “Once you’re inside, a new reality absorbs you. Pastry is everywhere; it looks and even feels like the cafe is made of dough.”

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