New East Digital Archive

Russian artist creates posters to promote handicraft painting

13 November 2013

A Russian designer has created a series of posters to promote six traditional styles of Russian folk painting. Los Angeles-based Sasha Vinogradova’s six posters each feature a different skull painted in one of the six styles. They include Khokhloma, known for its vivid flower patterns in red and gold; Ghzel, a type of white-and-blue pottery; Zhostovo, a tradition of painting floral designs on metal trays; Mezen, a style of painting simple patterns and landscapes in earthy colours; Gorodets, a style that includes images of birds, animals and flowers; and finally, a type of folk painting from the North Dvina River in northern Russia that makes use of legendary symbols such as the tree of life and the griffin. “I think that on the skulls, the styles look fun and new,” writes Vinogradova. “Also it slightly reminds me of Dia de Muertos (the Mexican Day of the Dead).”