New East Digital Archive

English for beginners: watch the Polish advert touching hearts overseas

8 December 2016

Online retailer Allegro has released a touching advert about a Polish grandfather grappling with English vocabulary just to spend Christmas with his family in London. Heartwarming yet funny, the ad went viral on YouTube and gained more than six million views in just one week.

Even the Heathrow Airport video based on the same idea of being close to your relatives during the holidays (only this time featuring teddy bears!) has been less successful, with only four million views.